dead link checker - blog: 6 of the Best Online SEO Tools

Thursday 6 October 2016

6 of the Best Online SEO Tools

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From on-page optimisation to content creation, getting your site to the top of the search results (and making sure it stays there!) takes a lot of work.

Here at Dead Link Checker, we can help you with one key aspect of the process. Our tool allows you to easily identify and fix broken links, which can have a serious impact on your site’s usability and rankings.

However, there are, of course, other factors to consider. And luckily, there are plenty of SEO tools that can be used in conjunction with Dead Link Checker to keep your site search engine friendly.

Here are six of the best.


Optimising your content with the right keywords is an essential part of creating a search engine friendly site. Essentially, good keyword research involves identifying the words and phrases that your audience would use to find your products or content, and then optimising your copy with this language to make it easier for them to find.

Wordtracker is an industry standard keyword tool, which generates thousands of recently searched for keywords for any term, as well as providing competitive data to help you target the phrases with the best potential. The large number of results returned by the tool also enables you to dig deeper for longer tail phrases (longer keyword phrases, which are typically very specific) related to your products.

Pricing | Free Trial


If you’re looking for a free alternative to Google’s keyword tool, Ubersuggest is well worth a look. The tool works by combining the results from a range of suggestion tools, to provide you with a large number of long-tail keyword phrases based on real search queries.

Not only do the results provide you with a variety of key phrases to investigate, it can also be incredibly useful when it comes to generating content ideas.

Free Tool

Crazy Egg

Every webmaster wants to know how users interact with their site. By understanding factors such as where people click and how far down they scroll, you can gain an insight into what about your site’s design works and – more importantly – what doesn’t.

Crazy Egg is a great tool, which lets you see exactly what people are doing on your website. The tool generates a heat map that shows you where on your site people are clicking, how far down they’re scrolling, where they’re coming from and who clicks on what the most.

Pricing | Free Trial


One of the most comprehensive free plans available, StatCounter allows you to monitor your website’s traffic and provides you with a wealth of stat-based information about your visitors.

Features include information about individual visitors, such as where they are from, their system settings and their navigation path through your site, a breakdown of your most popular pages and information about where your visitors are coming from – plus a whole lot more.

Free Tool


Setting up a blog on your site is a great idea. Aside from building your brand and your relationship with your customers, a blog can help to improve your rankings by encouraging links, likes and shares and optimising your site for key phrases.

ContentGems finds the best content around topics you want to cover, to help you come up with great content ideas. The tool monitors sources including news, blogs and social media accounts, and filters them based on your chosen keywords, social signals and more.

It also makes it easy for you to share curated content to your social channels, helping you to maintain an active social presence and establishing you as an authority in your industry.

Pricing | Free Version


In 2015’s online world, social media is potentially vital to SEO success. There is some debate on the topic – with Google’s Matt Cutts stating that social signals don’t affect search engine rankings – but many influential search engine marketers believe that social accounts can boost SEO.

If you’re looking to improve your social presence, Hootsuite is the go-to tool. It allows you to simply manage all of your social accounts from one dashboard, schedule posts and find curated content to publish.  For those on a budget, the tool also offers a free version.

Pricing | Free Version

If you want to get your website to the top of the search engine results, there are plenty of tools out there that can help, covering everything from keyword research to content creation.

Our broken link checker tool could also be a great addition to your tool kit, allowing you to find and fix broken links that can negatively impact your site’s usability and rankings.